A fashion accessory for the Apple Watch. Launched and funded successfully on Kickstarter.
I did everything for this project except the metal lathing and printing, both of which were handled by expert technicians in the bay area.
Mike at Atlas Screw Machine Products
I was able to use these prototypes to make a lo-fi Kickstarter video. This was weeks before the Apple Watch was launched, so I made a watch out of paper! I worked with a freelance After Effects designer to do some minor video effects.
Kickstarter video frame (raw)
The packaging I designed was involved and although very effecient, cost about as much as the actually WatchPop (welcome to packaging).
I offered these 6 designs for the Kickstarter launch, plus the option to make custom designs. Later I added many more designs.